Cookie Policy
Last Updated: 26 September 2026
This Cookie Policy explains how MiKhelu (“”, “”, or “”) uses cookies and similar tracking technologies when you visit our website. This policy is designed to help you understand what cookies are, how we use them, and your choices regarding their use.
1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, smartphone, or tablet) when you visit a website. Cookies help websites recognize your device and remember information about your visit, such as your preferences, login status, and browsing behavior.
Cookies can be “” (temporary and deleted when you close your browser) or “” (stored on your device for a specified period or until you delete them).
2. Types of Cookies We Use
2.1 Strictly Necessary Cookies
These cookies are essential for the operation of our website. They enable core functionality such as security, network management, and accessibility. Without these cookies, certain features of our website cannot function properly.
Examples:
- Authentication cookies (to keep you logged in)
- Security cookies (to prevent fraud and secure data)
- Session management cookies
- Load balancing cookies
Duration: Session or up to 1 year
Opt-out: Cannot be disabled as they are essential for website functionality
2.2 Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting information about page visits, traffic sources, and user behavior. The information collected is aggregated and anonymous.
Examples:
- Google Analytics cookies
- Page view tracking cookies
- Error tracking cookies
- User journey analytics cookies
Purpose:
- Analyze website performance and usage patterns
- Improve user experience
- Identify and fix technical issues
- Optimize content and features
Duration: Up to 2 years
Opt-out: Can be controlled through cookie preferences
2.3 Functional Cookies
These cookies enable personalized features and remember your preferences to enhance your experience on our website.
Examples:
- Language preference cookies
- Theme selection cookies (light/dark mode)
- Shopping cart cookies
- Recently viewed items cookies
- Wishlist cookies
Purpose:
- Remember your preferences and settings
- Provide personalized recommendations
- Save your shopping cart across sessions
Duration: Up to 1 year
Opt-out: Can be controlled through cookie preferences
2.4 Targeting and Advertising Cookies
These cookies are used to deliver relevant advertisements and track the effectiveness of our marketing campaigns. They may be set by us or by third-party advertising partners.
Examples:
- Facebook Pixel cookies
- Google Ads cookies
- Retargeting cookies
- Conversion tracking cookies
Purpose:
- Show relevant ads based on your interests
- Measure advertising campaign effectiveness
- Prevent showing the same ad repeatedly
- Track conversions and sales
Duration: Up to 1 year
Opt-out: Can be controlled through cookie preferences
2.5 Social Media Cookies
These cookies are set by social media platforms when you interact with social sharing features on our website.
Examples:
- Facebook sharing cookies
- Instagram integration cookies
- WhatsApp sharing cookies
- Social login cookies
Purpose:
- Enable social media sharing
- Track social media referrals
- Allow social login functionality
Duration: Varies by platform
Opt-out: Can be controlled through cookie preferences
3. Third-Party Cookies
In addition to our own cookies, we may use third-party cookies from trusted partners. These partners include:
Google Analytics
Purpose: Website analytics and performance tracking
Privacy Policy: https://policies.google.com/privacy
Razorpay
Purpose: Payment processing and fraud prevention
Privacy Policy: https://razorpay.com/privacy/
Facebook Pixel
Purpose: Advertising and conversion tracking
Privacy Policy: https://www.facebook.com/privacy/explanation
We do not have control over third-party cookies. Please refer to the third party’s privacy and cookie policies for more information about their practices.
4. How We Use Cookies
We use cookies for the following purposes:
- Authentication: To keep you logged in and remember your account
- Security: To protect your account and prevent fraud
- Preferences: To remember your settings and choices
- Shopping Experience: To maintain your shopping cart and wishlist
- Analytics: To understand how you use our website and improve it
- Personalization: To show relevant product recommendations
- Advertising: To display relevant ads and measure campaign effectiveness
- Performance: To optimize website speed and functionality
5. Your Cookie Choices
5.1 Cookie Consent
When you first visit our website, you will see a cookie consent banner. You can choose to:
- Accept All Cookies: Allow all cookies for full functionality
- Customize Settings: Choose which types of cookies to allow
- Reject Non-Essential: Only allow strictly necessary cookies
5.2 Managing Cookie Preferences
You can change your cookie preferences at any time by:
- Clicking the “” link in our website footer
- Accessing your account settings (for registered users)
- Using your browser’s cookie management tools
5.3 Browser Settings
Most web browsers allow you to control cookies through their settings. You can:
- Block all cookies
- Block third-party cookies only
- Delete cookies after each browsing session
- View and delete individual cookies
Please note that blocking or deleting cookies may affect website functionality and your user experience.
5.4 Opt-Out Links
You can opt out of specific tracking services:
- Google Analytics: Google Analytics Opt-out Browser Add-on
- Facebook Ads: Facebook Ad Preferences
- Google Ads: Google Ad Settings
6. Do Not Track Signals
Some browsers include a “” (DNT) feature that signals websites that you do not want your online activities tracked. Currently, there is no industry standard for recognizing DNT signals, and our website does not respond to DNT requests. However, you can use the cookie preference settings described above to control tracking.
7. Mobile Device Identifiers
In addition to cookies, we may use mobile device identifiers and similar technologies when you access our website through mobile devices. You can manage these through your device settings:
- iOS: Settings → Privacy → Advertising → Limit Ad Tracking
- Android: Settings → Google → Ads → Opt out of Ads Personalization
8. Impact of Disabling Cookies
Disabling cookies may affect your experience on our website:
- You may need to log in each time you visit
- Your preferences and settings may not be saved
- Shopping cart functionality may be limited
- Personalized recommendations may not be available
- Some features may not work properly
- We won’t be able to remember your cookie preferences
9. Children’s Privacy
Our website is intended for parents and guardians. We do not knowingly collect information from children under 18 without parental consent. If you believe a child has provided information to us without consent, please contact us immediately.
10. Updates to Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, law, or our practices. We will notify you of significant changes by posting a notice on our website or updating the “” date. Your continued use of our website after changes indicates acceptance of the updated policy.
11. Related Policies
For more information about how we collect, use, and protect your personal information, please refer to:
12. Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
Email: privacy@mikhelu.com
Data Protection Officer: dpo@mikhelu.com
By using our website, you consent to the use of cookies as described in this Cookie Policy. You can manage your cookie preferences at any time through your browser settings or our cookie preference center.
